Big surprise - Americans are as addicted to sugary, fat, fast foods today as we were to cigarettes 40 years ago. Since 1970 U.S. cigarette use has fallen by 57%. This is great news. But we're in big trouble with "bad" foods like soda, french fries, doughnuts and hyperprocessed snacks. This trouble is costing us hundreds of billions of dollars a year in obesity related illnesses.